MEET THE DRIVE TEAM

Talent-first operators who've lived the creator grind.

Strategy, representation, and relentless execution for builders with long-game ambitions.

15+
Years Combined Experience
100M+
Total Audience Reach
500+
Brand Partnerships

Leila Marsh

Chief Talent Officer and Talent Manager

Partner
Biz Dev Strategy Creator Partnerships

Leila has always been laser focused on digital media even when her mentors pushed her toward TV and film. She built her foundation at a top talent agency, YouTube-funded production company, multi-channel network, and boutique management firm. She's innately drawn to advocating, negotiating, and protecting the people brave enough to create.

In 2018, she founded PRIZMA MGMT where she went on to secure book deals, physical product lines, long-term ambassadorships, and landmark syndication deals.

As the creator economy evolved into thought leadership, she and Tatiana Cansino joined forces with Patrick Zielinski at The Drive Agency to support the next generation of experts. Her belief in the creator's right to protection, ownership, and artistic integrity is what drives her every day.

Outside of work, Leila's happy place is the dog beach. She lives by the water and shares her home with two rescue dogs. She's endlessly curious, equally at home researching ancient civilizations as she is negotiating a creator's next career-enhancing partnership. The daughter of two performers, she grew up surrounded by artists. Protecting and fighting for their success has always felt like the most natural thing in the world.

Founder of PRIZMA MGMT
15+ years in digital media

Tatiana Cansino

Talent Manager and Head of Campaign Management

Manager
Campaign Strategy Brand Activations Creative

Tatiana Cansino is a Talent and Campaign Manager with 9+ years of experience representing creators and executing high-impact influencer campaigns across categories including tech, AI, beauty, and lifestyle spaces.

Born and raised in Los Angeles and now based in Las Vegas, Tatiana has built a reputation for managing talent with care and precision while delivering seamless, results-driven campaigns for the brand partners. She brings a sharp eye for detail and a deep understanding of what it takes to bring a campaign to life.

Tatiana serves as the bridge between creators and brands — advocating for her talent, negotiating deals, and ensuring every partnership is a strong fit on both sides. As an Account Manager, she oversees the full lifecycle of brand activations, from initial briefing and strategy through execution, delivery, and performance reporting. Her clients trust her to manage the details so they can focus on creating.

Off the clock, you can find Tatiana keeping up with the latest in fashion, obsessing over her pup, and finding inspiration in the most unexpected places. She is committed to building partnerships that go beyond a single post, fostering long-term relationships between the next generation of experts and brands to drive real, lasting impact.

Thousands of brand activations
Based in Los Angeles

HOW WE WORK

Talent First

Your success is our success. We're in your corner, not just on your contracts.

Long-Term Thinking

We're building careers, not chasing quick wins. Every decision is about sustainable growth.

Relentless Execution

We move fast, stay agile, and never cut corners. Your momentum is our priority.

Authentic Partnerships

We only pursue deals that strengthen your brand and align with your values.

Ready to work together?

We're always looking to partner with creators who are building something meaningful.

GET IN TOUCH